PROJECT 21 TOUR
Project 21: The Ultimate Hip-Hop Nail Art Tour
21 cities. 21 salons. One unforgettable movement.
Introducing Project 21 — a nationwide celebration of artistry, culture, and community led by the legendary Bernadette Thompson.
This isn’t just a tour — it’s a revolution.
We’re pulling up to 21 cities across the U.S. and Europe, dropping the hottest nail products, iconic collaborations, and unforgettable nail marathon experiences.
Each stop is a 48-hour nonstop pop-up event, featuring global nail artists, exclusive product launches, live demos, giveaways, and real-time battles of creativity.
What to Expect:
🔥 Meet and book appointments with your favorite celebrity and social media nail artists
🔥 Shop limited-edition products from the Hip Hop Boom Box Collection and graffiti-inspired designs
🔥 Experience exclusive collabs, including designs with MC Sha-Rock, Rah Digga, and more
🔥 Win prizes, limited drops, and VIP experiences at every city
🔥 Get backstage vibes with live art, music, and the spirit of 90s hip-hop
Each city’s event will showcase artistry, culture, and storytelling — all through the lens of nail design.
And yes — salons and pop-up locations who join us will be featured in major press, social media campaigns, and have the chance to travel with the tour as it grows.
🎯 This is where nails, hip-hop, and street art collide.
🎯 This is your chance to be part of history.
Stay tuned — Project 21 is about to hit your city. 🚐🎤🎨